Ann: Year-End Legacy Liability Reduction Sprint, page-105

DMP

Lastly, the Company anticipates the creation of a proprietary DMP (advertisers’ targeting data management platform) for buyers to leverage, which is expected to launch between Q4 2019 and Q1 2020. AdCel’s software development kits (SDKs) are one of the primary data sources for this DMP, along with AdCel’s TRUTH verified user data. These SDKs are utilizing first-party data to attract new buyers, which is a unique value proposition which commands high-rates and incremental revenue. The unique value proposition for this DMP would be the new breed of data offered to buyers, where combining first-party SDK data-points matched with ISP and advertiser performance data offer the ability to target users in many new capacities not available in digital marketing currently.

From the strategy to profitability announced at start of year.

Is this still to be delivered this quarter