Ann: Yippii launches Freshtel VoIP , page-2

Yippii Pty Ltd is a service provider to the Christian community through links with their immediate Christian network and the broader Australian Christian churches encompassing all denominations. It will use direct marketing to target the pastors and communities in its immediate network, which has a reach of approximately 1 million members. With the strength of the Yippii offering, expected take-up of the service will be rapid across its target markets.

Yippii? Who or what is Yippii and what is the likely impact of this hookup? Started in 2008 and the www.yipppii.com.au website is a carbon copy of the Freshtel website. How do they currently service the massive Christian market as they state in their press release?