Puma energy is a Brazilian fuel company. They have recently started up in Australia in the past year or two and built huge storage facilities in Mackay and Brisbane and are expanding their network to be a Auswide network.
Your right and I don't think PR would be a huge market for Yowie but a market that is basically given to them through current accounts and maybe distributors so why not sell them there as well.
It will however help out with the branding and movie when it comes around.
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