Ann: Yowie Now Available to 20,000 New Outlets in US Market-YOW.AX, page-5

Think about this unexpected announcement about reach into a further 20,000 stores in light of Coles and Woolwoths store numbers of 770 and 961 respectively (including petrol station convenience stores, and sub brands like Bi Lo and Thomas Dux etc). Ie 1731 total combined stores throughout Australia.
Kinda puts the magnitude of YOW business in perspective.