Re the Ann. I would not think this is Market Worthy - for...

Re the Ann. I would not think this is Market Worthy - for certain it is somehting that needed to be told to the Share Holders but maybe WL thinks it is a Big Deal....

As for the actual idea - campaign is very minimal IMO - I am fine with trying it in only a few states, but would have liked to see a little more spent, and im Not Convinced the Designed by Kids thing Works - but hey its a trail so all good i spose......

Cheers