IMHO, I believe the market sees Z!P for what it is.
Adds more merchants and in turn more users but has a business model that incurs high costs.
More volume isn't generating net income thus far.
This company is being short sold everyday. Increasing everyday!
Until they can prove they can and will be profitable the trend is down.
That's what I believe anyway.
Not sure what price point is good to get in.
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