For those who want to understand Russian and CIS markets the key to making money there as an outsider is manufacturing and control of supply chains.
Their manufacturing sector and the supply chains were decimated as part of collapse of the Soviet Union and subsequent reliance on the export of commodities.
Recent case in point: first country to develop and approve vaccine in Aug only to discover they don't have manufacturing capabilities. They tried asking Europeans for help but those probably were too pissed off and suspicious. So four months on, a top 5 city with a population of 1.4mln got 1,000, yes, one thousand vaccines only, to be distributed before Christmas.
The answer for Zoono is not exclusive distribution, but manufacturing in one of the free economic zones in Russia and regional and /or industry specific distribution deals with further exports to CIS as part of the Customs and Trade Union. Free advice if Zoono is reading
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