Cheers Raejon, it's prob the Publisher Platform which eBay Aus...

Cheers Raejon, it's prob the Publisher Platform which eBay Aus are implementing this month and it's already been offered to existing clients so not particularly price-sensitive. Wouldn't be surprised if they (Realestate) even helped in the Beta testing of it too for it's launch last Sept.

Every little bit helps eh..

The sp has shown really good resilience of late in the midst of general gloom and downturn at the end of the f/yr but it remains to be seen what up-tick in revenue might have been achieved in the last quarter with the steady flow of new clients getting to grips with Publisher.

As Ian Lowe was quoted to say (of the Publisher Platform) in the Dec Market Update, "As this develops , we will aggregate our publishers and offer larger sources of advertising demand a marketplace in which they can transact with multiple high quality publishers simultaneously, and in real time"

That seems to be working, plus from this 20-min Youtube presentation to an industry audience he outlines what we, as investors, could interpret as a philosophy for 'patience but its happening now' ..

http://www.youtube.com/watch?v=VoJLQxhcBo4

Let's see what the new financial year brings eh..