"This deal puts our emerging technology company on the global...

"This deal puts our emerging technology company on the global stage and cements our position as a first mover in providing a blockchain application of commercial scale.

What’s more, there are a number of other significant partnership updates with industry leaders that we will be announcing over the coming months." - Alex Karis

These are the two key points IMO. Lots of talk in bitcoin spcae but we are now live and have Telefonica as a partner helping us promote it.. Airtime top ups are just a low cost and clever entry point into the market and users pockets.This is only the beggining you feel.