Well we can only use external information for both companies to gauge things as we (well I anyway) am not privy to internal information from either company. Hence why social likes is a gague because if 10% of people will like something on social then it works out to be a good gague.
We could also use Alexa if you like which tracks web rankings, being 1.3M (Meta) to 229k (Mogul).
Well we can only use external information for both companies to...
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