Charlie, that is how this type of report is generated ie...

Charlie, that is how this type of report is generated ie 'commissioned".
Some markets require this type of report to be submitted with offers, because the report provides assessments as well as the raw information provided by the company.
You will note that this report offers a number of "in our view" and "we expect" type comments, and a SWAT analysis. This provides an additional layer in the presentation phase.
If the reasons for the report are considered, I think you will find it is a business tool that can have impact when presented to potential customers.
cheers