The 'Physical Web' is still being developed and who knows what it will be like in years to come ?
Beacons are being used and may be becoming more and more popular:
http://www.retaildive.com/news/beacons-shine-in-more-stores/371781/
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Apple and Google are watching Xped, page-284
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Currently unlisted public company.
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MANTLE MINERALS LIMITED
Nick Poll, Executive Chairman
Nick Poll
Executive Chairman
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