yes though they certainly are putting a lot of money on the line. i think like christos suggests they are punting on growth slowing in coming quarters, although given they can move into other verticals (already are with red balloon), so even if customer growth slows they can increase underlying sales by capturing more of existing customers spend
also if there is some positive news in the next couple of months (which i believe there will be) regarding initial retailer sign ups in the US they will find themselves reeling.
APT Price at posting:
$7.32 Sentiment: Buy Disclosure: Held
