I hadn't thought of that in particular, but did think the...

First 76 Last

Share
Profile

Follow
GrimWally

1,285 Posts.

45

20/03/18

09:28

Post #: 31876081
Share

Originally posted by Womtrade ↑

Great call Wally.

Hey Wally not sure if you or anyone else on here with a long term outlook has considered the fact that the company is building an extremely strong foundation for a pillar 4.

Keeping in mind the extremely large database that the company is currently building does anyone else recognise the way TV is changing and has started to transform the way in which we view television.

To give you an example.
You are watching an AFL or Rugby Union/League game on Facebook Live and a goal or try is scored and it flicks to one commercial for about 30secs.
Using AI and the large amount of videos in the database it can specifically target the viewer in what commercials to show whilst a specific viewer is watching. This is called a targeted marketing approach opposed to the scatter gun marketing approach used on current TV networks.

Now this imho is where things will get interesting in how package options will be offered to SMEs. Could go into more details but I'll let people come up with their own thoughts firstly.

Btw watch the space around the last two remaining English Premier League packages.

Expand

I hadn't thought of that in particular, but did think the possibilities are endless due to their growing library of content. Broadcasters would love BIG as they would simply select (manual or AI automated) the content they desire and play it. BIG are doing the hard yards in gathering the content - whether its paid, financed or free, but the pay off is they can sell it to broadcasters.

BIG Price at posting: $2.22 Sentiment: Buy Disclosure: Held
1 Upvote

0 Great analysis

Reply

Top Stories

Bitcoin investors need to know the risks

I88

Infini soars 50% as company reveals it could’ve just made uranium history – redefining what it means to be “high grade”

NIM

Nimy to raise $1.21M to explore 'newsy' WA targets

MDI

Nanocap Middle Island Resources kicks off Barkly copper-gold drill run – a potential IOCG-style NT project

Week 28 Wrap: ASX hits all time high; CBA shares' two realities; US inflation hits 3% ahead of China plenum