Spend the money on improving quality / size (currently underway) and distribution channels (currently underway). This will have a far greater return than any alternative investment.
Larger A grade pearls sell for substantially more... They stated that price for high quality has been maintained... They've been working on this since about 2019 with a 10 year investment horizon (my understanding).. and its just starting to turn.
Improve distribution channels and marketing by hiring the right people...
The market has always priced ATP based on discounted NTA... because of the unpredictable nature of pearling (it seems)... If they can show sustainable earning power, price will become a function of EPS and growth.
I believe with quality initiatives began in 2019, cash to invest, time to invest it, established farms, strong luxury market, pearl market forecast to grow at 13% CAGR till 2030... that is what will happen in the coming years....
ATP Price at posting:
11.0¢ Sentiment: Buy Disclosure: Held
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