Mate there are so many reasons for it to go North here are a few that excite me;
1. Redbubble has hinted at " Things to come " they will launch a pet section. I personally think this is Genius, as the Pet Industry is ranked in the billions of dollars. Red only has to catch a some of that to make millions.
2. Mask are here to stay, regardless if you think the mask section of the business is only driven by COVID 19. I still think post COVID-19 people will still use mask. Why would I think this ? Wearing mask has now become the new Norm in the world. Before we had COVID 19 in a lot of Asian countries people were already wearing face mask. I think now in most countries it's now normal to see people wearing mask. I think even post COVID mask will continue to be sold, it may not be as " aggressive " as it is now, but it will still continue to bring in revenue.
3. Christmas !!!!! I am actually really excited about Christmas this year ( I can actually go home and see my family in Melbourne yay ). I will be keen to see how well Redbubble goes during the Christmas period. Traditionally this has always been a period where sales increase.
So what makes this year different? Redbubble has gone Bonkers this year and the brand is becoming much more known to people. I am eager to see how this will effect Christmas sales, if we look at previous years we are
in for a HUGE Chrissy
"Santa all I want for Christmas is for Redbubble to put me into retirement early okay ? "
4. Still believe this Stock is undervalued and quite Frankly not that well known about. T.E.P did a great post on some analysis of the stock which I thought was bloody brilliant. It's post like that, make me love the Hot Cooper community. I still think Red is a silent achiever, it's definitely had more spot light now, but when I tell most people about the Company many look at me like Red what ? Which brings me to my last point.
5 Where I would like to see some improvement in the company. I still think Redbubble is not mainstream enough as of yet. If you walked into a bar and said to a bunch of people I just been to JB Hi-Fi shopping they would be like yeh I got a cool such and such or I might go there on the weekend ect. If you told the same group I'm going to do some online shopping on Redbubble website, a majority of them would not have a clue what you are talking about. I would really like to see Redbubble focus on some mainstream advertising maybe some TV adds, sponsor a sporting team ect. A majority of Reds revenue is overseas. I think AU/NZ only accounts for about 5 percent of the revenue, still think there is a lot of business here on shore to be tapped into . I think if they could mainstream their brand more, more people would use Redbubble for their shopping.
(20min delay)