End users (consumers) can be expected to swing across to Home Open if they find it is getting new listing that are not featured on RE.com or Domain. If that trend continues then end users will start going to Home Open as their first option. Interesting times. I have a feeling that the intention of ALA is for Home Open to provide a better experience for the end user - not sure how or what that might entail.
SP1 Price at posting:
24.5¢ Sentiment: Buy Disclosure: Not Held