And if anyone would like a peer comparison of investing in a...

And if anyone would like a peer comparison of investing in a hearable company, (rather than my possibly unfair comparison of funding to that of mining explorer), its worth reading the story of Doppler.

Doppler started in the USA in 2013, with similar goals and aims as Nuheara (Perth, 2016).

They were a private company so used venture capital, $50m USD in fact (~$66m AUD - more than Nuheara has needed over its 5 years).

They died in 2017, having produced a product that was not as good as Nuheara's first iteration of the IQbud.

$66m AUD invested pretty much up front, for a few years of trying to make what Nuheara made on its first ~$5m.

In the end, all gone. $50m USD. Down the tube in a few years with nothing to show for it.

It's high time a few more investors recognised Nuheara's achievements.

Here's the Doppler "obituary":

https://www.wired.com/story/inside-the-downfall-of-doppler-labs/



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