It's not that they "cannot" make a profit, they are delaying...

It's not that they "cannot" make a profit, they are delaying profitability to expand. That is what growth companies tend to do. The Australian business is already proftable. If the business model wasn't profitable, you wouldn't have Square forking out nearly 40B to acquire AP or virtually all big banks and tech companies trying to get in on the bnpl momentum/interest. Humm is profitable and it is a similar business except it only operates in Australia. You do you lad - but at 50 cents, this is truly a bargain. It might continue to drop significantly in the near term but over the next 3-5 years, this is going to be worth substantially more than it is being valued at today.