Coles has limited egg purchases for consumers across Australia amid the escalation of a bird flu outbreak in Victoria.
The new policy will apply to all states and territories except Western Australia, with each customer allowed to buy a maximum of two egg cartons.
Since the beginning of the outbreak, around 580,000 birds have been euthanised, leading to a significant drop in meat and egg supplies.
Coles has put up signs across its supermarkets to warn customers about the change.
“Due to a shortage of supply on eggs, we have introduced a temporary limit of two items per customer/transaction,” the signs read.
“This will help maintain availability and support as many customers as possible.
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