I dont get what you hope to achieve by spending money on PR...

I dont get what you hope to achieve by spending money on PR consultants
Probably very little. You're right.

I'm certainly not wanting them to spend money on marketing, but there is a free service available to attract big dollars and new shareholders there on the table, - for free.

If your post is directed at me (?) you have missed my point. That is that is little point in an ASX isting at all with all the costs and obligations involved, unless you capitalise on that listing. DCC has not been doing that, so the high listing cost is dead money at this point.

It cost DCC millions to list, so far nil return on that investment. Its in their hands.