bloomberg - med advice on smartphone

http://www.bloomberg.com/news/2013-11-01/medical-advice-just-a-touch-away-with-smartphone-apps.html

key paragraph;


The market for these apps is estimated to reach $26 billion by 2017, according to a March report by Research2Guidance, a Berlin-based consulting company. Most of the revenue will come from related services and products, such as monitoring devices and sensors, with just 9 percent of sales coming from downloads of the applications in the next five years, the report said.

$25b by 2017.
Surely asthma and Isonea can get a good chunk of that.