According to today's
Daily Mail Sonia Kruger stands to lose lucrative sponsorship deals with
Porsche,
Swisse and
Target. Okay, the last is US based but the same principle applies:
If said companies choose to take sides in a critical social issue involving terrorism, then they should be prepared to suffer a backlash from the many Australians who actually support Kruger.
Today social media is a two-sided coin equally available to those who
don't take kindly to wealthy corporations publicly bullying and ostracising a courageous mother and media personality.
Let the consumer voices be heard.
