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Flamingo

Flamingo is a Co-creation & Analytics solution that allows businesses to personalise experiences for customers and treat them as individuals. It is next generation CRM, cloud based and self-installed – enabling employees to co-create with customers the experiences that customers want. Real-time dashboards and analytics build predictive models of customer experience – providing scalability. Flamingo is used by businesses to improve customer acquisition, retention, relationships and innovation. For the business’ customers they have a better experience.

Problem: Flamingo solves the problem of:

1. Low sales conversion rates – by providing an effective online tool for sales people to be used face to face or remotely – increasing conversion rates by 20% and decreasing cost of sale by 30%
2. Low levels of customer retention – by providing a tool where customers can note their existing challenges and co-create the experience they want with the organisation thereby being retained. This can be done at less than 50% of current retention costs
3. Siloed customer data – by providing a real time reporting and analytics tool that stores whole of customer experience data in one place

Solution:

Flamingo provides a digital interface where individual customers and employees meet. The employee leads the customer through pre-programmed Customer Journeys to assist the customer get their job done – buy a new product, service or experience, resolve problems or review their relationship. This is done via a combination of online, VoIP or video conversation and the presentation of questions, graphics, video or other representations of the experiences that the business can offer. It provides an Assisted Customer Journey to an outcome important to the customer. Analytics provide deep insight into customer behavior, preferences and desired experiences.