I suppose it depends on how much inventory they have. They would have produced a lot considering they were just about to enter Coles with two new products. So they have 100% production costs and zero sales of yet for those two products. That will change and we should get a better picture shortly.
I have been disappointed in the past with their sales figures but it looks like it is heading in the right direction. From memory they are hitting 50-100% grown in online sales which does have the highest margins.
Not sure if they are producing the Lielo cans or just reselling. Doing the ground work across USA and meeting many Kava bar owns the distributors costs money, lots of money but it will bring in the returns, again in quarters to come.
So point is lots of cash being spent which will reap its rewards. They definitely have been aggressive, not always paying off but they are not going to die wondering. I for one see light at the end of the tunnel.
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