I think you're on the right track PTW with where BAL's growth potential lies. They've made no secret of it for quite a while now that they are targeting the mum'n'bub bricks and mortar stores.
In the 2 December update, they went to so far as to say things were progressing well with this new revenue stream and expected that revenue would start to come through in late FY17/early FY18. And yes, I'm sure we're all a bit wary of knowing exactly what BAL's current business plans are and if their strategy plan remains in tact.... So it's this aspect of BAL's future plans I want to hear from them on.
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