your speaking of the specificity-uncertainty dialectic RD - been...

your speaking of the specificity-uncertainty dialectic RD - been going on in various waves for centuries - remember the uproar about the use of steam power in the 1800s right through to the fear of global cooling (the ice age is coming) of the 80s-mid 90's. Business only takes advantage of these trends and apparent facts. Emissions is where its at right now - you go tell half the world that you can't use brown coal, I,m sure they will listen. To settle our collective fear, cleaning up brown coal will do the trick now.