Wow... you have no clue how BNPL operate...
You think merchants around the world are offering a product that is too expensive? Not sure if you've crunched the numbers, but imagine giving up 5% margin per product, but in exchange your conversion rates and basket sizes both go up 20%. Cha Ching!
So many miss-informed people on these forums.
@ObiObs you can't expect the CEO of FXL to snap her fingers and compete with the other companies. FXL is an old business that's not overly successful and is looking to reinvent itself into a successful BNPL companies. I've mentioned before, one of the biggest problems this company faces is the fact it pays a dividend and is unable to use that capital by reinvesting into growth (through marketing, geographic expansions, M&A activities etc).
No one who wants a
growth BNPL company will buy FXL. This company is for investors who want to get in on the BNPL action, but with reduced risk and cashing in on a small dividend (while forgoing big growth). This stock attracts a different type of investor to that of APT, Z1P etc.
