The alternative data business is planned to be launched in 2019, lets hope they do it.
Facebook is still having some problems with regulators:
German Antitrust Regulators Move To Restrict Facebook's Data GatheringIn a potentially far-reaching restriction on how Facebook processes user information, Germany’s national competition authority forbade the social media giant from automatically bundling user data collected across its own platforms, like Instagram and WhatsApp, and related third-party sites.
The company has one month to appeal and said it will.
According to Germany’s Bundeskartellamt, or Cartel Office, Facebook's terms and conditions require users to let the company bundle their data from other sites and assign it all to their Facebook user accounts, which it calls anti-competivie and a violation of European data protection rules.
The agency is requiring Facebook to receive users' voluntary consent to bundle data. If not, the data must remain siloed. Facebook can’t exclude users who disagree from the platform.
https://www.forbes.com/sites/jillgoldsmith/2019/02/07/german-antitrust-moves-to-restrict-facebooks-data-gathering/#780b01a15d8c
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