AI market opportunity
The impact of generative AI has a significant impact on Appen’s total addressable market or TAM. Since inception, we have been providing data services to technology companies that build AI deep learning models. Analysts estimate this market to be between $12 billionand $17 billion by 2030.The introduction of generative AI expands our TAM in two areas. The first relates to Generative AI model builders who are building the foundationmodels. This group includes both very large tech companies and many well-funded start ups. We estimate that Appen is already working with approximately 80% of these companies, mostly providing data that is used to improve their models.The second opportunity to increase our TAM relates to enterprises who adopt generative AI models into their products and services.We estimate that new generative AI opportunities will expand our TAM by $4 to $8 billionby 2030.
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