Hello is listing as well... I reckon the major difference is that Hello acts like a RE agent and thus a big difference in business model and fees paid by the sellers. If I was to choose a RE agent I would go for someone I know locally. Hence BMY is more appealing to me as a model that breaks the status quo and the rules (lets use the key word disruptive technology
) As I did not know much about BMP so I checked out their website. A few remarks:
- Simple design, but easy to navigate and understand.
-Listing price is very reasonable
-Seller get exposed to all major online RE channels and more (incl. international). Big advantage as it's not limited to SMP website only which is not very well known
-Sellers do get a professional advice through their vendor advocates. Important to have someone to talk to and to get a human being behind the technology. I do not think Australian are used to selling their homes directly so some professional guidance is welcome
- I checked up randomly a few popular SE or Bayside suburbs in Melbourne and hardly anything. Lots of rural Victoria, outer suburbs or brand new places. When selecting Buy I was also getting rental properties (quite confusing). Conclusion: majority of the middle/upper end properties still go through established and understood channels. BMP sells more niche market (still nothing wrong with that).
Any more thoughts?
Has anyone run through numbers yet?
