Sydney - Monday - September 4: (RWE Australian Business News) - Independent digital media company Destra Corporation Ltd (ASX code: DES) has agreed to buy Brand New Media for $12.2 million. Directors say Brand New Media is an Australian market leader in advertising media representation and a producer of brand-funded content and events. CEO Mr Domenic Carosa said Destra's acquisition of Brand New Media was part of its commitment to building an online media representation business to develop advertising revenue streams across its internet websites, including its music and video properties, as well as to represent the advertising interests of other external websites. "Brand New Media brings a wealth of experience in electronic media and brand-funded content to the Destra group," he said. "Our combined online expertise positions us in the two fastest-growing advertising sectors - the internet and subscription TV."
DES Price at posting:
0.0¢ Sentiment: Buy Disclosure: Held
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