yea i think maybe they need to market thier products just a tad bit more to gain reachability, sell on various platforms like they r doing n open more stores which is probably not a good idea in the us considering the last experience with loss making stores but should be ok in aus. i reckon marketing n exposure will do it in the us, and if 50 percent is contemplated i wonder wat the other 50 will be used for. i think buy backs and acquisitions r the best options though maybe buy backs n new store openings or something i cant really think of other acquisitions thats arent cap exp intensive
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