I would consider car enthusiasts a significant untapped...

I would consider car enthusiasts a significant untapped opportunity for the DMC platform. DMC now have $100,000+ vehicles available for rent and not everyone that has big $$ tied up in a Classic, Vintage unique car has the $$ available to be able to support that asset endlessly.

DMC is a potential platform to allow Car Enthusiasts the opportunity to continue to own that asset without the huge cost burden. As a consumer it could easily be the platform to try other models from that Brand or other Brands completely without the concern to purchase or rent via other untrusted methods. Many car enthusiasts simple can't afford to just purchase even one car.

These consumers would be highly active IMO.

http://www.clubsofaustralia.com.au/Car/Clubs-in-New-South-Wales.html

https://www.shannons.com.au/club/