I think the retrace was expected. This should be a pretty...

I think the retrace was expected. This should be a pretty volatile stock for quite some time. Thinking years. There are some pros and cons.
1. There is no moat. Apparently hundreds of companies exporting to Australia. The same moat argument could apply to Coca Cola. So marketing is very important.
2. There appears to be immediate logistics issues. Out of stocks, then a bigger month to follow. So funds will need to be invested in increasing output. I note they recently spent $1m on this. Not sure how much the company will do in house and outsource.
3. Political stability in this country is poor.
4. There may be a share consolidation. No big drama really.
5. There will be a Cap raise.

6. Visited one of my local Coles today.

Having never been attracted to Fiji I have not tasted. So I bought some for you current holders.
here is a link to the taste test....
7. If sales keep increasing, the above will be less significant.