My takeaways from discussions with management at AGM and most...

My takeaways from discussions with management at AGM and most recently the other day is that should the smart bottle go to market, we should really get a royalty per cap (As it’s an integrated product then we would get the sale).

the cap in not necessarily an integrated product.  The cap is a standalone device.  A customer could buy one bottle with the special cap.  The next time they purchase a regular bottle, throw away the cap and replace it with the special cap.

That is the way it will work if P&G want it to.  However, if for some reason P&G actually want customers to buy a new bluetooth cap with each purchase, they could easily enforce this by using a different thread on the bottle top, or by having a short life battery that cannot be replaced.