Originally posted by smac656
The Olay FaceNavi Smart Wand very much appears to be a first generation wand, similar in nature to the SK-II Magnetic Booster...The article does highlight the following 'as you swipe it over different colour zones, the electromagnetic pulses change, making the cream react with your skin in different ways' - this imo could indicate a Multi-MicroArray built into the Olay FaceNavi Smart Wand.
Hi cmk. I am firmly convinced this device is
not first generation microarray. I expect there are no microarrays in this device at all. It is straight up dermaportation (i.e. OBJs "Second Technology"). The fact that the electromagnetic pulses change makes this clear. This device is more or less straight out of OBJ's patents. The one new enhancement, not in currently public patents, is the way the pulse pattern changes based on immediate analysis from the Skin Advisor and spatially over your face. This is an enhancement on what we have in the patents where a users inputs details on their age, race, and skincare goal, then the device is set with a particular pulse pattern. Why ask the customer when Skin Advisor can already determine your needs AND at each location on your face? Quite an advancement that makes it easier for the customer.
As an aside, the image below suggests that there are three manual pulse settings and one that is controlled by bluetooth connection with the Skin Advisor. Something like 1 for wrinkles, 2 for whitening, 3 for moisture, bluetooth setting to use the face mapping provided by Skin Advisor.
I appreciate your thoughts on this topic smac and an interesting take on this situation to which I did consider the possibility briefly. But didn't COTY have exclusivity on Dermaportation? Jeff is on record as confirming that 'we never let an opportunity go by' ie COTY, otherwise it would have been communicated to the Market, especially considering that a formal agreement was in place........wouldn't it?
You may recall a question I posed for the April 2018 Conference Call:
You many also recall the response from OBJ Management:
For me, the response from OBJ Management in the recent Conference Call was dubious at best. To quote Jeff verbatim......'Shareholders should be aware that the
ASX does not permit the company to announce or discuss any relationship that has not been formally cemented by a material agreement
. In addition,
the companies that we work with do not allow us to use their name or to discuss their business interests in any public forum until that relationship is also formalised and executed
. As a result of these limitations, I can't comment specifically on any one of the companies on the list, other than to absolutely assure Shareholders that we never let an opportunity go. Umm, meetings are already in place with a number of these companies over the coming weeks following the success of the BodyGuard IBU Clinical Trial and the release of several beauty sub-categories from P&G's exclusivity that open up new market opportunities for the company. We continue to work actively with nine of the 12 ah companies that Shareholders have put in their list and discussions and evaluations with the remaining three have slowed primarily due to mergers, acquisitions, the divestment of brands or the removal of certain market categories from their portfolios.'
As much as Jeff's rehearsed response was appreciated by myself as the author of the question, unfortunately it now raises further pertinent questions:
If the ASX only allow discussion where a relationship has been formally cemented, then why has so much information been withheld from Shareholders for the already 'cemented material agreement' with P&G and subsequent announcements only released via OBJ's website?
And IF the Companies that OBJ work with do not allow OBJ to use their name or to discuss their business interests in any public forum until that relationship is also formalised and executed; then why was I able to compile a list of said companies by referring to OBJ ASX announcements?
https://hotcopper.com.au/threads/buy-the-fear-sell-the-greed.4126357/page-32?post_id=32410537
You may also remember this announcement in relation to COTY from 2014:
https://www.asx.com.au/asxpdf/20141203/pdf/42v7fxhqtk0f5k.pdf
The above states it IS a FORMAL EXCLUSIVE AGREEMENT.
Wouldn't the market need to be updated if this is no longer the case and P&G's Olay FaceNavi Smart Wand now has the exclusivity? Or are they now sharing exclusivity for their relevant proprietary molecules for delivery? Or do the Olay FaceNavi Smart Wand and the COTY Philosophy Wand relate to completely different Dermaportation patents?
So if the Olay FaceNavi Smart Wand is indeed Dermaportation and not multi-MicroArray; then what happened to COTY and why wasn't the market informed?
(20min delay)