Yep if you built up a profitable multimillion dollar business...

Yep if you built up a profitable multimillion dollar business over 10 plus years and had a salary of just 400 k a year to show for it, as the share price tanks for no good reason to a silly valuation, I think myself I too would start dipping in to the business profits. It’s not like he’s dipping in to debt money which is actually what half of all CEOs on the market are doing right now. At the very least he can support the share price with cash buys if he wishes to from now on.