Price of product = $399 USD.
Assuming 20% margin Profit = $79.8
AUD Profit = ~$100
Market cap = $35M.
Quantity to be sold to equal MCAP = 350,000 units
Would need to sell
Yr 1: 50,000
Yr 2: 100,000
Yr 3: 200,000
Before considering marketing, stock compensation, replacement model and ranging costs.
Mcap looks over inflated to me.
Watch out.