Personally I don’t see a problem with a high priced product if...

Personally I don’t see a problem with a high priced product if it can convince people who want to buy these products that they’re getting some degree of perceived value that creates in their thinking a reasonable value.

There’s plenty of expensive beauty products that have ranging effectiveness to consumers in the market do they have science behind them?

It follows that you can’t get high margin on low price product thinking.

Personally way more interested in the infection control aspects. Get a nasty infected joint replacement and you will over the next years come to know where I’m coming from.