"This agreement leverages Crowd’s core strengths (digital social media / influencer marketing / conversational
commerce) to drive web sales of KINN products across Europe. Crowd will act as exclusive digital distributor
for KINN’s award-winning home-cleaning and laundry-care products in all EU markets outside of the UK."
If we have exclusive digital distribution rights then you would expect that Crowd would have some arrangements in place with these resellers. Maybe you can email DC and ask for more specifics around how the margins work with these resellers.
CM8 investment case, page-104
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