The best part about all of this is it will help bring the whole industry more mainstream and encourage general acceptance of cannabis products in the community as just the norm.
The more people are educated on the benefits of cannabis products, the quicker it will break the taboo and the industry as a whole will grow.
The term 'this could be huge' is very much over used, but in this case, I this really could be huge. To have a company like Coca Cole that is known in every single corner of the globe and has been consumed by almost every single person on the planet, well you cant get a bigger audience than that.
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