re: one sign wont make a company 'unforseen expenses had crippled the profitability of the business model'
it was a stupid and arrogant business model, asking the advertisers to sign up for a sign that they had never seen before. it would be like asking the public to buy a pair of shoes on the premise they were the next best thing.
it would'nt happen and diddnt happen for lum.
comparison placement ,cus at 5cents??, page-40
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