comparison to lyc

I was contemplating why DMN has been comparing every little detail to LYC and came up with a couple reasons why IMO it is an excellent idea to do so.

1) If REE is found investors will immediately understand how big a company can get off such a find by comparison to LYC.

2) This in turn puts no cap on how high investors will think the SP will go giving DMN the ability to PERHAPS soar beyond everyones expectations if REE is found.

Any opinions?