AKP 0.00% $6.20 audio pixels holdings limited

Competitor?, page-12

  1. 1,338 Posts.
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    The threat to AP isn't quality, it's miniaturisation and improvement in sound performance. If USound have spent a fraction of the time developing their supposedly inferior technology (by comparison to AP), and they get scales of economies because of their alliance with mass producers of MEMS devices, they will be able to offer a far better value for money alternative to today's choices and simply by entering the market first and securing some big deals will lock in other companies. For example, USound could sign a 2-3 or even 5 year agreement to supply to Samsung, therefore Samsung won't look at any other companies until that agreement is over as it would be a breach in their contract.

    Very simplistic way of looking at things, but it helps draw a picture of my concerns.
 
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