CAI 0.00% 11.5¢ calidus resources limited

confidence lost, page-2

  1. 7,746 Posts.
    Their are a few elements to PNO worthy of consideration. Firstly as you say the product is good. Maybe even better than the competition. But remember Beta V VHS video recorders?

    Sometimes the best product fails. It could be due to pricing, dominance of competitors, or any number of reasons.

    Secondly their is a lack of money to progress to where we need to be. We need a decent sized marketing campaign, but we need funds to get started.

    Thirdly a lack of credibility. Broken promises, eroded shareholder value, delays, etc.

    So to address you issue with 'market sentiment', we really need to address all of the above. Primarily the funding, as bigger players(including daytraders which form a part of all re-ratings) are taking a 'wait and see' approach.

    Bite the bullet. Raise the money at trashed prices. Include the resolution at next AGM. Include existing holders to soften the blow.

    Use the money to market the product. Dont take on Voltaren head-to-head. Accept we are second or third place. Embrace it.

    Get our name out their. That builds credibility.

    A well marketed product with follow up products will draw attention of the market. Maybe not as much as we'd like but it will add up in time.

    Money is holding us back and causing delays. The delays cause angst and blame then lands on management. Sort the funding and management will deliver what they promise on time.

    A share consolidation is also a must(at some point) IMO. NOt necisarily to raise funds as the company has happily placed at fraction of a cent before. But certainly for more insto participation and to really run hard in future. It will help remove volatility and large daily percentage fluctuations.

    It would remove the current stalemate at 0.8c to 0.9c

    But now is not the time. Maybe towards xmas once sales figures are becoming stable and reliable predictor.
 
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