If they used a tag like: "More than a blood pressure device -...

If they used a tag like: "More than a blood pressure device - it's Complete Heart Health" they could still come up in searches for traditional devices. I'm not sure they even know what SEO is.

They also need to hire a social media marketer, their social media output is hopeless to be honest. I think Craig and Niall are unable to grasp how companies use it effectively. As was pointed out in another thread - where are the influencers promoting this? Where are the competitions? Instead they'll put out a press release and a video interview on an "investment channel" that nobody watches. It's frustrating.