"other companies have done an excellent job marketing and selling to the customer - we in the mean time have been drilling our ar*es off and keep producing excellent results
"
Perhaps herein lies the lesson...one which AVB management have failed to heed and as such has cost us, and them, plenty.
With the right packaging and marketing, you can sell anything. AVB's management have done well with their drilling but have been much less successful at selling the AVB story to investors. It may well be that, at the end of the day, the fundamentals will sell themselves but AVB could have done far better in promoting this message
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