The path to recovery for QANTAS may see a re-alignment of its interests.
In relation to Corporate Sponsorship we see . . .
https://www.qantas.com/au/en/about-us/our-company/in-the-community.html
which has been unwound over the past 12 months.
"Qantas will pull about $20 million of sponsorships from Australian sports"
https://7news.com.au/sport/qantas-to-end-major-sport-sponsorships-c-1336857
It would seem that there would be an element of self-interest by Qantas in promoting the safety of (international) air travel.
It is now very clear that the manufacture and development of vaccines, relevant to Australia, are important to the company's business.
"Health Minister Greg Hunt says Australian mRNA vaccine manufacturing is ‘our goal’"
Yet it seems that Qantas has taken no interest in ensuring that capital investment, financial and human, is allocated in that direction.
Is this what Shareholders want to see in the future ?
I appreciate that the Company has a lot on its plate near-term.
However there will be a time when past sponsorships are reconsidered.
I hope that it sees it's self-interests in a different light.
Disclosure : AZ dbl vax, non-traveller
#44619366 (14/05/20)
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