The Affirm and Amazon deal is not exclusive for Amazon.
Honestly Amazon would be crazy to make any payment provider exclusive, they don’t want to limit themselves for the size that they are as that just starts to potentially limit certain people from buying.
They could make a preferred BNPL payment option and have that at the top of the list more at checkout and advertise that option more. Can’t see them ever going fully exclusive.
The Affirm and Amazon deal is not exclusive for Amazon.Honestly...
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